Erasmic soap. Thank God for Dixons

Aged parent and I are never at a loss for conversation. It is much easier now that she has followed eldest daughter to the audiologist and got a Digital Hearing Aid on the NHS. I have to fit it for her of course every time . She cannot manage its intricacies. I am now privy to the most interesting revelations, a pleasure to listen to as no shouting is involved. Apparantly
My Grandfather Frederick Richard Holding (died 1950),AKA the Pioneer motorist and first person to drive across the Runcorn Transporter Bridge has a history involving Erasmic Soap.
Aged Parent tells that when Grandfather was a boy in the 1880s he couldnt be found at the school he was supposed to be attending. When questioned it emerged that he had been truanting by working at the Erasmic Soap Factory, and was working to earn the money for a suit. I have researched this , and found that the Erasmic Soap factory was indeed in Warrington where Grandfather lived with his Aunt and her husband. Aged parent was delighted when I came across the Shave Stick in our local Emporium Dixons of Filey. Now Erasmic is owned by Keyline Brands of Mumbai. The smell of it has immediately brought back a flood of new found memories. What treats in store!